First Place of 2A Continental Architectural Award 2024

The Rona Light showroom project involves the renovation and design of a space dedicated to showcasing and selling lighting products with an office alongside the showroom. The design concept emerged from the project's focus on presenting and displaying lighting elements. It features a continuous luminous element that uniquely spans the entire space, presenting lighting elements within itself.

This approach addresses several needs simultaneously during the design idea's formation and development. Firstly, it allows for the separation of different lighting elements to prevent interference and ensure clear visibility. Secondly, it facilitates user movement within the display area, as the project's narrow width would otherwise restrict movement and visibility if divided by partitions or floor stands. The concept also introduces a dynamic lighting element that can change in lighting and color, serving as a visible sign for the store industry. Additionally, it accommodates the flexibility to flexibility to adjust and expand display elements in each spatial division according to the client's needs. Finally, it provides a seamless, expansive space free of visual interruptions for optimal utilization. The innovation and advantages of the project include the ability to modify the display of objects, adjust lighting, and change graphics and elements directly from the main design component.

2a_magazine First Place of 2A Continental Architectural Awards 2024- Asia Architecture Awards. Interior Design Category Architect/ Studio First place for 3rdskin Architects @3rdskin.architects Head of Design Team: Samaneh Ghasempour - Amir Ghasempour Client: Shahriyar Shahriyari CEO and Founder of Rona Light

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Assistant architects: Parisa Chivayi-Mohamadreza Javadi Construction team: Majid Naeb zaman- Sardab Engineering Group Electrical consultant and engineer: Rona light co. Project Title: RONA LIGHT SHOWROOM @rona.lighting Project's location: Iran-Tehran